Your good employees are leaving because of child care.

When care breaks down, people quit or call in. Upwards gives every employee a real care navigator—finds vetted care, confirms availability, nights and weekends included—starting at $12.95/seat/mo.

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Trusted by companies like Chobani, Emory Healthcare, Dollywood, Bally's, Panasonic, and more

Calculator

50
5250500
40%
10%40%80%
$5,000.00
$2K$8K$15K

Estimated annual hidden cost of care-related turnover

$23,000.00

Based on assumptions above. Actual cost may vary.

Model: 50 employees, 40% parents, 23% quit rate

Trusted by

Chobani logo
Emory Healthcare logo
Dollywood logo
Bally's logo
Panasonic logo

Benefits 101

What Even Are "Child Care Benefits"?

The Simple Version

Child care benefits doesn't just mean paying for care. It means actually helping your employees find care.

When your employee needs care... they don't search alone. They tell us what they need. We find it. We vet it. We confirm it's actually available. They pick, enroll, and go to work.

That's the difference. You're not giving them a stipend and a problem. You're giving them a dedicated person (a care navigator) who solves it for them.

Why This Matters Right Now

Good child care is hard to find. It's expensive. And when your employee can't find care or afford it, they either:

  • •Stay home (miss work, lose focus)
  • •Leave your team (you lose them forever)
  • •Scramble at the last minute (they're stressed, unproductive, might quit)

4 in 10

Women have quit their jobs because of child care challenges

Source: Catalyst, 2026

Reality Check

The Real Problem You're Probably Facing

Losing Good People

You find someone great. They work hard. Then their daycare closes, prices go up, or their schedule changes—and suddenly they're gone. You spend thousands replacing them.

Shift Work = Extra Hard

Your nurses, warehouse staff, and evening shift workers have it worst. Regular daycares close at 5pm. They're scrambling for care at nights, weekends, and overnights. Stress kills productivity.

You Can't Compete on Salary Alone

Big companies offer $15k more per year. You can't. But you can offer something they might not: actual help with the problem that's keeping your people up at night.

How we estimated your number

The calculator in the hero uses a simple model: your team size, the share of parents and caregivers, a standard quit rate, and a turnover cost per person. The full section below pricing walks through the benefit; you can start setup anytime with no credit card.

Outcomes

Why Child Care Benefits Actually Work

Benefit 1: People Stay

When someone knows you've got their back on child care, they stick around. Employees who use these benefits are way less likely to quit.

Benefit 2: Less Calling Out Sick

No "my kid's daycare closed" calls at 7am. No scrambling for backup care. People actually show up.

Benefit 3: Better Focus at Work

When someone's not stressed about where their kid is, they work better. Period.

$4K–$7K

What it costs to replace one hourly employee

Source: SHRM

Process

How It Actually Works (It's Simple)

No complex implementations. No IT resources. No headaches.

1

You Pick a Plan

Choose how much you want to help—from small support to full coverage. No long contracts. Cancel anytime.

2

Your Team Gets Access

They get a simple app or phone number. When they need care, they ask for help—we find it for them.

3

We Handle It

Instead of them googling at midnight, we search, vet, and confirm actual available care. Nights, weekends, overnights included.

4

They Show Up

Care problem solved. Employee is relieved. You get reliable staff. Everyone wins.

Upwards app — care request chat

How It Works for Your Employees

Why Upwards Is Different

Employees don't have time to search directories. They tell us what they need, and our care team takes it from there — finding, vetting, and coordinating care.

Without help

  1. Search online for hours with no clear answers
  2. Filter by location, cost, hours (miss things)
  3. Call places that don't respond or are full
  4. Get stuck on waitlists
  5. Patch together backup plans with friends/family
  6. Still end up calling in to work

With Upwards

  1. They tell us what they need (text, call, or app)
  2. We find real options within their needs
  3. We confirm availability before suggesting
  4. They pick, tour, enroll
  5. If things change, we help find backup
  6. They go to work stress-free

15 min

avg. response time

40 sec

avg. phone pickup

85%

match rate

Upwards care platform on laptop and phone

Pricing

Simple Pricing (No Surprises)

Pay only for what you use. No setup fees. No hidden costs. Cancel anytime.

Monthly

Billed monthly

$44.95

$35.95/mo

per employee/month

  • ✓ Access to 260k+ vetted providers
  • ✓ Dedicated support person
  • ✓ Nights, weekends, overnights
  • ✓ Elder care support too
Start Monthly

Best value

Annual

Billed yearly

Save 63%

$16.19

$12.95/mo

per employee/month

  • ✓ All monthly benefits
  • ✓ Dedicated account manager
  • ✓ Priority support
  • ✓ Usage reports & insights
Get Best Price

Quarterly

Billed quarterly

Save 42%

$26.19

$20.95/mo

per employee/month

  • ✓ 260K+ vetted daycares & providers
  • ✓ Utilization reporting
  • ✓ Care Navigator support
  • ✓ Elder care & Subsidy Connect
Lock In 42% Savings

The Math is Simple

Cost to cover 25 people for a year: ~$3,885.
Cost to replace 1 employee who quits: $5,000–$7,000.

Our Care Network

260,000+ Providers.
Every Care Type.

Nannies, daycares, preschools, after school, tutors, camps, elder care — in all 50 states.

Licensed home daycares
Preschools & centers
Background-checked nannies & babysitters
After school programs
Tutors
Summer camps
Elder care

Nights, Weekends & Overnights

9,717+ licensed home daycares

When centers close at 6pm, our home daycare network stays open — 12+ hour days, some 24/7. Perfect for nurses, warehouse workers, and shift employees.

Every Care Type, One Navigator

Centers to camps to elder care

Preschools, nannies, after school programs, tutors, summer camps — plus elder care and backup care. Your employees get one person who handles it all.

Rural & Underserved Areas

All 50 states covered

Licensed home daycares and local providers operate where big chains won't. If your employees are spread out, we still reach them.

Daycare provider with children — part of the Upwards care network

FAQ

Questions? Answered.

Everything you need to know about getting started.

Yep. No minimums. If you have 1 person who needs child care, they can use it. Pay only for who actually uses it.

Even if not everyone uses it, your whole team benefits. When someone's child care breaks down, their teammates pick up the slack—missed deadlines, overtime, stress. One solved child care supports your entire team. Plus, companies that pair this with a small stipend (even $25–50/month) see 35% of people jump on it in the first 90 days. We help you launch it right so people actually know about it.

Good. But EAPs average 3–5% usage. We see 85% of people actually using this because we don't give them a list of providers and outdated phone numbers—we give them real, confirmed care. It's the difference between "here's a referral" and "we found someone for you."

Nope. Nannies, daycares, preschools, after school, camps, elder care — in all 50 states.

Three words: tax credit, retention, government assistance. The Section 45F tax credit can return up to $600K/year for eligible small businesses. Keeping one employee who would've quit pays for years of this.

Stop Losing People to Child Care

You already know the problem. Your good people are stressed. Some are leaving. Others are calling in. This fixes it.

Get Started in 5 Minutes